In less than a year since its launch in March 2023,, a website dedicated to the sale of used plant and construction machinery, has already listed 25,000 adverts.

Part of the Euro Auctions Group, Equipment Sales benefits from two and a half decades of experience in the machinery sales industry, initially focused on live auctions, ensuring fair prices for both buyers and sellers.

Ciaran Devenney, global marketing manager at Equipment Sales, remarked: “We are delighted with the level of growth we have seen since we launched the website last year. To reach 25,000 ad placements in such a short space of time is outstanding and a testament to the hard work the team has put in.”

The platform offers sellers access to a broad audience of active buyers in the UK and Europe. Advertisements are also featured in the Equipment Sales magazine, which is distributed monthly to over 80,000 serious buyers. Effective SEO and online marketing strategies ensure high visibility for listed machinery.

Additional promotional opportunities are available through the premium dealer page, as well as through targeted banner ads and social media campaigns.

Ciaran added: “We’re proud of the fact that we help sellers dispose of their machinery to raise the capital they need, whether it be to revolve stock, inject cash into their businesses, raise capital for business development or fund retirement. These things cannot happen without the sale of your machines and people trust us to handle the process and get the best possible price for their valuable equipment.”

He further elaborated, “We have full-time sales teams building relationships with real buyers and sellers and this is where the target database of buyers comes from which is current, live, fresh and contains names that are active in the plant and machinery sector.”

Ciaran concluded: “We’re thrilled to reach 25,000 ad placements but we are continuing to grow at a rapid pace as the demand from plant and machinery sellers shows no signs of slowing.”

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